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Senior Category Manager

Magic Spoon

Magic Spoon

United States
Posted on Thursday, May 16, 2024

Magic Spoon reimagines your favorite childhood breakfast cereals with high-protein, low-carb, and of course, delicious flavors. Since launching in April 2019, we've quickly become one of the fastest growing DTC brands. Now, we’re launching in cereal aisles at Target, Walmart, Kroger, and many more retail stores all across the country! Forbes called us "the future of cereal", and TIME Magazine has named us in their Top 100 inventions.

Magic Spoon is looking for a cereal-loving category manager for Magic Spoon Products as part of the retail team. A great candidate will have a deep knowledge of syndicated scan data (Spins, IRI, or Nielsen) and the CPG sales process. This role focuses on leveraging analytics for our existing customers in order to grow our business, as well as using data to tell the story to gain new retail customers for Magic Spoon and expand distribution. The candidate will have the ability to think at both a strategic long-term level as well as willing to get their hands dirty doing the work.

This is a full time, remote based role and reports into the Sr. Director of Sales Strategy & Planning.

As Senior Category Manager, you'll:

  • Develop Category Management as a competency for Magic Spoon.
  • Create and implement category management practices for existing and new retail partners.
  • Own consumption data analysis to track, measure and optimize marketing and trade activities.
  • Support sales team through development of data backed selling materials to increase distribution.
  • Lead shopper marketing planning and execution working with internal and external marketing, creative and execution partners.
  • Provide efficient assortment and shelf layout recommendations to maximize sales, based on understanding of retailer shopper specifics.
  • Publish KPI and other managerial reports to effectively communicate performance.
  • Represent the Magic Spoon mission, culture, and values to both internal and external parties.